GE Appliances, a Haier company Regional Sales Leader – West Coast in San Francisco, California

Job Location

USA, San Francisco, CA

Job Posting Title

Regional Sales Leader – West Coast

The Challenge

The Regional Sales Leader – West Coast will be responsible for driving sales and further developing Haier’s Ductless solution within the West Coast region. To learn more about Haier’s Ductless product line, please visit This is a remote field-based job to be located in the Los Angeles/Southern California are and reporting to the Vice President and Business Unit Leader, Ductless & HVAC.

What you will Do

Essential Responsibilities

  • Develop a full-scale sales, marketing and operational plan to create a growth oriented business model within region.

  • Own the creation and execution of annual sales plans/strategies within region to ensure attainment of both sales and margin objectives for Ductless business.

  • Develop, create and foster relationships with key stakeholders at targeted distributors in the region.

  • Ability to translate relationships into business opportunities and results.

  • Effectively articulate the value proposition of our Ductless solutions and services to dealers/distributors.

  • Capacity to understand dealer/distributor strategy, the competitive environment and key drivers behind a dealer/distributor’s need for change/buying decisions.

  • Create short and long-term dealer/distributor plans in concert with the VP & BU Leader.

  • Increase bottom line profits in the region through careful analysis of P&L with VP & BU Leader.

  • Develop strong partnership between with operation functions, drastically improving overall efficiency and customer satisfaction levels.

  • Relocation assistance: No

What you need to Succeed


  • Bachelor’s degree in Engineering, Business, or related field.

  • Minimum of 7 years of experience in a business development/sales role for a solution based product within the HVAC industry.

  • Proven success in growing new business from start to finish

  • Excellent leadership skills, with ability to positively support, influence and lead internal and external customers.

  • Demonstrated ability to work and think independently and determine key stakeholders quickly.

  • Excellent communication, presentation, problem solving and interpersonal communication skills.

  • Strong customer relationship building skills.

  • Ability to travel within region up to 50%.

Desired Characteristics

  • Possess data-driven yet common sense approach to execution.

  • Decisive, high energy person with the ability to energize others. #LI-TINAN

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.